“Christopher’s legacy and brand value is extremely important to myself and the family and memorialising him on the can of an iconic beer brand as “Budweiser” is something I believe he would be happy with. “I am honoured to know that a brand such as Budweiser wanted to celebrate my son in this way,” says Biggie’s mother Voletta Wallace. In partnership with the late rappers estate, the beer company announced the limited release of the Notorious B.I.G. Limited-edition collectible merchandise features t-shirts, sweatshirts and sweatpants emblazoned with recognisable Biggie symbols entwined with Budweiser’s iconic bowtie and package label. The brand also replaced the Budweiser creed on the can with lyrics from Biggie’s Ready To Die album hit, “Unbelievable,” “ Live from Bedford-Stuyvesant the livest one, Representin BK to the fullest.” Unique design elements include a hand drawn sketch of Christopher “The Notorious B.I.G.” Wallace and phrases including “Brooklyn’s Finest,” “King of New York” and the Brooklyn skyline to pay homage to the late rapper’s hometown. The can design was inspired by Biggie’s legendary career that landed him the title of G.O.A.T. Budweiser Alien Area 51 12 Pack Beer Carton - Empty Box Limited Edition PROP. Seller 100 positive Seller 100 positive Seller 100 positive.
The production has been created in partnership with the Christopher Wallace Estate and is available in his hometown of New York City. 1 Biggie Smalls Notorious BIG Limited Edition NYC Budweiser 'Tallboy' Can Only.
The concert is free and open to the public 21+.Budweiser is celebrating the legacy of The Notorious B.I.G with new limited-edition cans. 19 “Celebrate Biggie” concert hosted by Budweiser is scheduled to take place in Brooklyn’s Prospect Park Bandshell featuring appearances from his friends including Lil Kim, Busta Rhymes, DJ Steph Cakes and The Lox.
(née Christopher Wallace) on merch that celebrates the G.O.A.T. Tall Boy Budweiser cans and related collectible merchandise. Beer distributor Anheuser-Busch has announced that The King of Beers is celebrating the King of New York and the late rapper’s legacy with The Notorious B.I.G. Now you can celebrate the summer nights with Budweiser and The King of New York. “We’re grateful for the collaboration with the Christopher Wallace Estate and Biggie’s mother Voletta Wallace to bring this special can to life so that we can celebrate the legacy of the greatest rapper of all time.”įans of Biggie Smalls – as the rapper considered among the best was affectionately known – can also purchase T-shirts, sweatshirts and sweatpants emblazoned with the branding emblazoned on it through a new partnership with . Budweiser has partnered with the estate of The Notorious B.I.G. Is Featured on Limited Edition Budweiser Cans. Budweiser Tall Boy can is the most iconic can collaboration we’ve done to date,” Budweiser’s marketing chief Daniel Blake added.
“Christopher’s legacy and brand value is extremely important to myself and the family and memorializing him on the can of an iconic beer brand such as Budweiser is something I believe he would be happy with.” “I am honored to know that a brand such as Budweiser wanted to celebrate my son in this way,” B.I.G.’s mother Voletta Wallace said with the product’s announcement. Snoop Dogg says his mom is ‘still fighting’ as he visits her at hospital » Tall Boy Budweiser complete with a hand drawn sketch of Christopher Wallace and a selection of his lyrics will be sold only in New York City and kicked off last week.
The king of beers is celebrating New York City’s king of hip hop.īudweiser has released a series of collectible beer cans and merchandise featuring The Notorious B.I.G.Ī hand-drawn sketch of the late hip-hop superstar, whose birth name is Christopher George Latore Wallace, now adorns Tall Boy cans, alongside motifs of the Brooklyn skyline and lyrics from his hit song ‘Unbelievable,’ which reads: “Live from Bedford-Stuyvesant the livest one, Representin BK to the fullest.”ĭesigned by Anheuser-Busch’s in-house social and creative agency, draftLine, the limited-edition cans are currently only available for sale in the Grammy-nominated, Rock & Roll Hall of Fame inductee’s hometown of New York City while supplies last.Įmblematic of the enduring love and respect for the artist, who was killed in March 1997 at age 24, the collectibles were created in partnership with the Christopher Wallace Estate.